Cozy waiting area with green velvet chairs and natural light
Our Story

Where beauty found a home.

Founded by Katie Salamone in October 2023, built to hold space for every kind of beautiful.

The founder

Katie Salamone

Katie became an aesthetician in 2019, and quickly fell in love with the industry. She wanted to bring together everything she loved about beauty and wellness, and offer it all under one roof. In October 2023, The Beauty Concept was born.

By creating TBC, Katie and her team are able to invite clients into a space they truly love — one that represents everything they believe in across the aesthetics and wellness industry.

“We welcome anyone who wants to treat themselves. I’m so grateful to come to work every day just to make people feel beautiful.” — Katie

Based in Kingston and serving the surrounding areas, many guests travel for hours to visit The Beauty Concept and enjoy its inclusive services.

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Katie standing outside The Beauty Concept storefront in Kingston
2023TBC founded
4Practitioners on-site
24/7Suite access
What we believe

The short version.

01

Every kind of beautiful

Beauty doesn't fit into one mold. TBC was built to hold space for every practitioner's approach and every client's version of beautiful.

02

One roof, four practices

Aesthetics, skin clinic care, cosmetic injections, and nursing-led treatments — all under one warm, considered roof in Kingston.

03

Built for practitioners too

Flexible suite rentals mean independent practitioners get a modern, secure space to grow their own business, without the overhead.

Skincare products displayed on a counter beside a hanging plant
Treatment suite with gold-framed mirror and vanity station
Reception area at The Beauty Concept